SMLR adopting MSTR's BTC Playbook
Since May 2024, Eric Semler, owning 7.6% of Semler Scientific (SMLR) shares, has adopted a Bitcoin treasury strategy inspired by Michael Saylor. On May 28, 2024, SMLR announced its “Bitcoin Standard”, accumulating 4,450 BTC for approximately $410 million at an average price of $92,200 per Bitcoin.
Acquisition Breakdown
SMLR’s Bitcoin purchases are detailed below:
Year | 2024 | 2025 |
---|---|---|
Funds Deployed (%) | 41.1% | 58.9% |
Funds Deployed ($M) | 186.7 | 241.5 |
BTC Acquired (%) | 46.9% | 53.2% |
In 2025, SMLR invested $241.5 million in Bitcoin.
Bitcoin Goals
On June 19, 2025, SMLR announced (press release) its Bitcoin targets:
- 10,000 BTC by the end of 2025
- 105,000 BTC by the end of 2027
Market Value of Holdings
As of July 1, 2025, with Bitcoin priced at $107,579, SMLR’s holdings are valued at $478.7 million, reflecting an unrealized gain of $68.6 million and a 16.7% profit.
Sources:
- Eric Semler on X.com
- SMLR financials: Semler Scientific Investor Relations for 8-K, 10-K, and 10-Q reports
- BTC price: CoinGecko
Notes:
- Funds Deployed: Funds allocated during a period compared to total investments in an asset.
- BTC Acquired: Amount of Bitcoin acquired in a period compared to the total held.
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